MOBILE WEB vs MOBILE APP FOR START-UPS

 Mobile web vs Mobile App is one of the hottest topics and is pretty similar to an old debate of digital media vs offline media. The agenda was simple as a part supported the traditional offline media while the upcoming generations were in favour of the digital or the online media. While there was two separate domain for this debate, the whole focus has now shifted to the single domain of online platform. The feature that is a part of the online system have been pitted against each other and this is a debate that has been working over for a long time. While most people think this to be the same there is a vast difference between a mobile website and a mobile app. And our point of focus is here for the start-ups. New entrepreneurs tend to find a platform where they can easily sell their products or even make people aware of it. The best platform is the online platform and even better is the platform through mobile phones. Internet access is there in almost all the smart-phones and it is the best way to sell a product. Now let's see what is a mobile app and a mobile website and how they differ and what will be beneficial for your business.

 

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MOBILE WEB

Mobile websites are considerably alike usual websites created by website development agency that incorporate browser-based HTML pages connected between one another and properly functioning with a so familiar to an everyone internet connection. These are the website that is built with the help of HTML, CSS, JavaScript which makes the page responsive and user friendly. There's only a specific thing that distinguishes a mobile website from a standard one is that the primary one is made by website development agency specifically for mobile devices users. Additionally, there's an inclination among businesses to show to responsive web designs. That becomes a benefit while understanding that the greater number of users prefer using mobile devices of varied screen sizes.

MOBILE APPS

Mobile apps are specific programs created by Apps development agency that ought to be installed on mobile devices. Users can find and download them on the app stores specifically for every OS. Mobile applications may fit with or without internet connection betting on the desired functionality and processing power. The development of these apps takes much more time than usual and the process enquires long lines of codes that are generally user-driven. The basic designing of mobile apps develop by app development agency and all the other elements have to be made from scratch. These are usually coded in java or kotlin for android apps while swift or objective-C is used for iOS apps in a suitable IDE(Integrated Development Environment). The performance of the app is much faster and has a more additional feature.

 

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MOBILE WEB vs MOBILE APP(Pros and Cons for a Start-up)

Mobile Web:

PROS

  1. Compatibility

A mobile website that is designed by website development agency is as said before just an expansion of the desktop website. It is compatible in any environment and can be easily accessed by anyone. Moreover, a lot of devices can be accessed by the same web-page and no new modifications have to be made for switching from device to device.

  1. Lesser development time

A mobile website takes a lot less time to be developed and to be launched as compared to an app. This is because there are in-built designs and frames to make a website and a website development agency can modify it while for an app one has to start everything from scratch.

  1. Reach

A mobile website has a much more reach than an app because of multi-device support. A new start-up will not have to work much to take their products to a greater section of viewers or buyers while using a website.

  1. Maintenance

There is automatic server maintenance for the website and there is no need to give regular updates to enhance the user interface. User need to update any website which gives an edge to it.

 

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CONS

  1. Convenience

A mobile app will be much easily found out by a user in play-store while a website will need a lot of searching and trafficking to be noticed at first. As these are not saved in smart-phones there is a chance that the website may not be noticed at first.

  1. Interface and User Experience

A mobile app is much more user-friendly than the mobile web and the UI/UX design gives an edge to the apps than the website. This is because even the most interactive website will not be able to match the capacity of an app's environment.

  1. Offline interactions

It is as simple as dead that the mobile web will not work in an offline environment while a mobile app will have a lot of offline features that can be accessible even without internet.

4.Security

It is easy to get into the personal information from a website than an app, which in the case becomes a hindrance in the user security.

 

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MOBILE APPs

PROS

  1. Better Personalization

App development Agency developed Mobile apps help user to set-up their preference and give them a whole lot of choices to select with customized content. This helps the user to use the app in a way they are comfortable with it.

  1. The ability to send notifications

A mobile app will give you an instant push notification about an update or even if there is something that would be beneficial to you. This feature helps you to be in touch with the company and the products from time to time.

 

  1. Offline Compatibility

Even though most of the apps require an online environment, there are a lot of sections which are accessible offline and can come to better use if there is connectivity issue.

  1. Designing Ability

If you have to go back to a page or refresh a page mobile website will give you specific buttons or tabs to do so. While in an app you can use gestures like tap, pinch hold or anything according to your specifications or your ability to make it more interactive.

  1. More user time

It is generally noticed that a user spends more time on an app than a website. For eg; A user will spend an hour on a YouTube video from the app while maybe 15 minutes on the YouTube website. This will give a massive boost to a start-up.

  1. Security

A mobile app gives a more secure environment for the user than a mobile website which is a key aspect.

 

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CONS

  1. Maintenance

App development agency sends regular updates to the user to keep the app interactive. And you have to regularly install updates to keep the app at a check.

  1. Initial Set-up

The initial time to set-up and app and launch on a play-store will be much more than a website and can be even difficult to get recognized at the beginning.

Final Verdict

Though there are some advantages of a mobile website over the mobile app, the app gives a much diverse range of features and more interactive way to follow the start-up. Also, the surge in the increase in several smartphones gives added benefits for the start-up and will boost its audience. A mobile app emerges as a winner in this duel and would be a good choice to expand your start-up.Lava Brands is among Renowned Website & App Development Company in Dubai.

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